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Tarte Tartelette Tubing Mascara is going viral on TikTok 


When a beauty product blows up on TikTok, you know it's going to be good.

Tartelette Tubing Mascara is Tarte's first ever attempt at a tubing formula.

And claims to offer a full 24-hours of flake-free, smudge-proof wear as well as impressive lengthening.

“Tubing mascara has never worked for me, I don't know why,” she tells her millions of followers

But first things first, what exactly is tubing mascara and how does it differ from a normal mascara? 

While most mascaras work by covering lashes in pigment, a tubing mascara wraps a load of micro-fibres (or polymers) around each lash, forming a 'tube' of mascara.

The result is thicker and longer looking lashes, which are truly smudge-free (the liquid dries to a solid but flexible coating that won't transfer to the skin).

I've seen so many people rave about this mascara, so I'm going to try it.

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